DiscoverU Health

Revamping the sign-up experience to make onboarding smoother and more intuitive for first-time users.

DiscoverU Health (DUH) is a concierge medicine practice offering personalized healthcare services through virtual and in-home visits, focused on improving accessibility and affordability for individuals, including those uninsured or underinsured.

My Role

Lead UX Designer

Team

3 Designers, 2 Developers & CEO

Tools

Figma, FigJam, Slack

Timeline

June 24' - Oct 24'

Skills

Heuristic Evaluation, Competitive Analysis, User flows, UI Design, Developer Handoff

Project Overview

TypeIt faced critical usability challenges that impacted user engagement and retention.

01

How might we simplify the wallet-linking process to reduce errors and drop-off rates?

02

How might we improve the website’s navigation and content structure to make it easier for users to access key features and understand the platform’s value?

My contribution

I led the redesign of TypeIt’s Web3 app and website. My key contributions included simplifying the wallet-linking process, creating a new invitation dashboard, and optimizing the content layout to improve usability. I also designed 800+ customizable NFT profiles to enhance user engagement and ensure seamless platform integration.

Key Projects

During my tenure, I lead the UX Design team to work on 3 different projects - DiscoverU Health Onboarding Experience, Sign-up Process, Information architecture. (Shipped)


Bridging Health Equity - End to end design of the responsive website (Shipped)


HR & Consulting website (On-going)

Impact

During my tenure, I lead the UX Design team to work on 3 different projects - DiscoverU Health Onboarding Experience, Sign-up Process, Information architecture. (Shipped)


Bridging Health Equity - End to end design of the responsive website (Shipped)


HR & Consulting website (On-going)

Learnings

During my tenure, I lead the UX Design team to work on 3 different projects - DiscoverU Health Onboarding Experience, Sign-up Process, Information architecture. (Shipped)


Bridging Health Equity - End to end design of the responsive website (Shipped)


HR & Consulting website (On-going)

My contribution

I led the redesign of TypeIt’s Web3 app and website. My key contributions included simplifying the wallet-linking process, creating a new invitation dashboard, and optimizing the content layout to improve usability. I also designed 800+ customizable NFT profiles to enhance user engagement and ensure seamless platform integration.